Delta Doors™
Delta Media Group's Delta Doors philosophy comes from the unique three-door marketing arm of their real estate website and lead management systems. The Broker Door, Agent Door and Home Door each serve as an independent portal for customers to enter the real estate website through.
The Broker Door includes the real estate brokerage website. Prospects typically visit the broker door to search properties, ask questions, request showings, create portfolios of real estate listings, find what their home is worth, find agents, read real estate news, find information on selling or purchasing a home, and more. The Broker Door is a necessity for all real estate brokerages, as it is the brokerage's online identity, and in many cases serves as the most profitable "office" the brokerage operates.
Delta Media Group's Broker Door includes a custom-designed brokerage website that corresponds with Delta Media Group's renowned functionality, including IDX property search, Atlas Search, My Home Finder, and more. To view a list of Delta Media Group's real estate website features, click here.
For more information on Delta Media Group's Broker Door, click here.
The Agent Door is the direct agent website. With Delta Media Group's brokerage web system, each agent gets their own independent real estate website. The agent website is customizable in both content and appearance, and serves as the agent's online identity. The Broker Door is linked to it, and the agent website also stands alone as its own independent marketing piece. Each agent receives a unique URL for their agent website, and can point additional domains to it. Agent websites include an IDX property search, listing optimization, and several more competitive advantages that can be read about by clicking here.
For more information on Delta Media Group's Agent Door, click here.
The Home Door is the most unique of the three Delta Doors. Each listing on the brokerage and agent websites receives a unique URL automatically. These URLs take the consumer directly to the listing's website, allowing a more effective call-to-action from listing ads. If the listing belongs to an agent within the brokerage, the listing website will automatically open inside the agent's website. Once inside the Home Door, consumers can view listing photos and information pulled from the MLS, in addition to listing content, photos and virtual tours added to the site by the real estate agent. Consumers can also calculate payments on the default mortgage calculator, print fliers of the listing, save the listing in their My Home Finder portfolio account, ask the agent questions about the listing, schedule a showing, E-mail the listing to a friend, view automated school and community reports from the listing's region, view the listing on a map, or search for additional real estate in that listing's region.
The Home Door provides real estate brokerages with a unique automated web tool that drives a call-to-action most real estate websites do not offer. Real estate is all about listings, and the Home Door allows for one-step access direct to listings, opposed to a timely property search to find a specific listing.
For more information on Delta Media Group's Home Door, click here.
